Vplay Blog

Checklist

Practical content for Chinese and Asian developers taking games to the United States, Canada, Europe and MENA: market data, publishing guides, case reviews and platform policy.

All Case reviews Localization Market data Platform policy Publishing guides UA & monetization

Localization

Localization is more than translation: a cultural adaptation checklist for UI, icons and store assets

A ready-to-use checklist covering text length, fonts, color semantics, holiday events and store screenshots.

2026-08-14·2 min read

Stay updated

One practical publishing article every week

Follow the official WeChat account Vplay Games 欧美游戏发行, or leave your email to receive new articles.

Scan to follow on WeChat